Posting an event on the University Master Calendar will help draw people to your event. Make sure that you make the most of this opportunity. Below are a best practices for submitting your event. Be sure to read the University Calendar Submission Guidelines to ensure you meet all requirements before submitting your event. 

• When writing your title, make sure it can stand alone and people will get an understanding of what the event is, if only the title is displayed.
• Do not include images that may be offensive, inappropriate, or in violation of copyright laws. Images should be appropriate for the event being submitted. 
• Recommend putting the most important information near the top, and concentrate why people will want to come to your event. Most people skim the first few sentences.
• Keep sentences and paragraphs short and easy to scan. 
• Double check your spelling. 
• Provide links to relevant content, linking works that accurately describe the linked page. 
• Configure all links to external site to open in a new window. 
• Spell out acronyms that maybe unfamiliar to most audiences.
• Indicate if RSVP is required.
• Don't underline important words, instead use bold or italics.