UNIVERSITY RELATIONS - OZARK
Mission
The Office of University Relations-Ozark designs, produces and delivers professional
communications by providing honest, timely and useful information supporting the mission
and core values of the campus to all its internal and external stakeholders. The office
will preserve and advance the Tech brand to all constituents by creating and implementing
effective, compelling and professional communications and marketing campaigns.
Messages:
A Future Beyond The Classroom
Supporting AR Future
Previous slogans:
Learn more. Earn more.
Hire education.
Where learning potential becomes earning potential.
It's time for a change. Get started now.
Now it's your time.
Our advertising focuses on changing lives and jump-starting or elevating a career
by gaining knowledge, experiences and education as a result of attending Arkansas
Tech-Ozark.
Goals:
Create a professional look that is inviting among area high school students, as well
as nontraditional students.
Campaigns feature students in various classroom and lab settings to demonstrate the
diversity of our programs, as well as graduates in their job settings to illustrate
the real-world impact an education can make on their professional lives.
The students and graduates represent the broad spectrum of the Arkansas Tech-Ozark
family. Those featured in the advertising also demonstrate an accurate representation
of the diverse academic and professional opportunities available at Arkansas Tech-Ozark.
CONTACT:
Laura Rudolph
Director of Community Outreach | Public Relations | Leadership Franklin County
1700 Helberg Lane
Ozark, AR 72949
(479) 508.3315
lrudolph@atu.edu