2016-2017 Department of Management & Marketing

Entrepreneurship Concentration

 

Curriculum

The matrix below is a sample plan for all coursework required for this program.

1See appropriate alternatives or substitutions in “General Education Requirements”.
2Students who have two years of high school algebra with a grade of “C” or better and a math ACT score of 22 or above may omit College Algebra and enroll directly in MATH 2223 Quantitative Business Analysis, Quantitative Business Analysis. If omitted, an additional 3 hours of electives will be required. Students considering graduate school are advised to use free elective hours to take MATH 2914 Calculus I.
3Three hour Market Strategy elective must be taken from: MKT 3163 Consumer Behavior or MKT 4143 Marketing Management or MGMT 4113 Managerial Issues in Electronic Commerce.
4Three hour Behavioral elective must be taken from: MGMT 4023 Personnel/Human Resources Management or MGMT 4093 Human Behavior in Organizations or MGMT 4213 Business Leadership or MGMT 4223 Leadership: Ideas and Images in Art, Film, History, and Literature.