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Department of Business and Economics
Dr. David W. Roach, Head
Corley Building, Room 202
(479) 9680492
Dave.Roach@mail.atu.edu
Professors: Brown, Cole,
Edwards, Harmon, Mason, Moore, D.Roach, Tyler
Associate Professors:
Benefield, Black,
Lucas, R. Smith, Troboy
Assistant Professors:
Bequette, Finnell, BeanThe Department of Business and Economics offers majors in management and marketing, economics and finance, and business education. Decision making as a process is stressed. Students are taught to search for and identify important facts and properly analyze them in developing sound alternative courses of action. Modern analytical techniques as well as the importance of the behavioral sciences are introduced.
Management and Marketing
The management and marketing major is designed generally to prepare students for careers as professional managers or as self-employed entrepreneurs in either profit-seeking or not-for-profit organizations. The curriculum emphasizes a comprehensive understanding of business principles and economic activities. The required course of study seeks to prepare the graduate not only for initial employment but for subsequent advancement in his/her chosen vocation. Effective education for business responsibility consists not only of the development of an understanding of the principles and methodologies which govern the organization and administration of the individual business enterprise, but also includes an understanding of larger problems and relationships of the economy as a whole.
Specific objectives of the program are to provide students who select the management and marketing major with the following:
1. Technical knowledge of the basic skills associated with the use of human, capital, and material resources to achieve organizational goals.
2. Technical knowledge of the basic skills associated with the movement of products from producers to consumers.
3. The ability, working individually or as a member of a team, to analyze and solve fundamental management and marketing problems.
Managerial Accounting (ACCT 3063) or Cost Accounting (ACCT 4023)
1See "General Education Requirements" on page82.
2Students who have two years of high school algebra with a grade of "C" or better and a math ACT score of 22 or above may omit College Algebra and enroll directly in MATH 2243, Calculus for Business and Economics. If omitted, an additional 3 hours of electives will be required.
3At least seven hours of electives must be taken outside the School of Business. Foreign language electives are encouraged.
4At least ten hours of electives must be above the 1000-level.
5Three hours must be taken from the following: HIST 2003, HIST 2013, or POLS 2003.
6At least 40 of the total hours required for graduation must be 3000 - 4000 level courses.
7Students majoring in Management and Marketing are required to take 15 hours of management or marketing electives with the stipulation that six of the 15 hours must be marketing electives and six of the 15 hours must be management electives. Only three hours of internship in management /marketing will apply to this requirement.
Economics and Finance
The study of economics and finance equips students to analyze a broad range of socioeconomic phenomena and policy alternatives. Regulation, environmental protection, economic growth and development, the distribution of income, resource allocation, international trade and finance, comparative economic systems, inflation, and the level of employment are some traditional topics of economics. The finance courses focus on financial definitions and concepts involving sources and uses of funds, personal investment strategy, and financial institutions.
The economics and finance course of study contains a theoretical core supporting the finance, accounting, marketing, and management fields. It is designed to prepare graduates for management or analytical careers in business or government. In addition, the major provides a foundation for graduate study in a variety of fields. Faculty advisors will work closely with students to assist them in planning their course work to achieve personal career objectives.
Students who complete the economics and finance program will be able to:
1. Understand economic concepts and relationships.
2. Understand financial decision making at the individual, corporate, and public policy levels.
3. Improve problem-solving skills through the application of economic and financial concepts.
4. Evaluate economic and financial issues in a global context.
Managerial Accounting (ACCT 3063) or Cost Accounting (ACCT 4023)
1See "General Education Requirements" on page82.
2Students who have two years of high school Algebra with a grade of "C" or better and a math ACT score of 22 or above may omit College Algebra and enroll directly in MATH 2243, Calculus for Business and Economics. If omitted, an additional 3 hours of electives will be required.
3At least ten hours of electives must be taken outside the School of Business. Foreign language electives are encouraged.
4Six hours of economics electives must be taken from the following: ECON 3073, FIN 4023, and ECON 4053. The remaining three hours may be taken from this group plus ECON 3013, ECON 4033, and FIN 4053. Only three hours of internship in economics/finance will apply to this requirement.
5Three hours must be taken from the following: HIST 2003, HIST 2013, or POLS 2003.
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